Case Study: Empowering Origani Skincare's Growth Journey from Israel to Australia

The VERDEM Luxury Skincare Story

​

Are you ready to embark on a journey of digital transformation and skyrocketing success? Join us as we delve into the exhilarating partnership between Sweet Release Agency and Origani Skincare, creators of VERDEM Luxury Skincare – the ultimate skincare destination with the tagline 'Love Your Skin.' This case study is all about making waves in the skincare industry, and we invite you to be inspired by the extraordinary results achieved.

​

The Challenge: A Fresh Start Down Under

 

Origani Skincare, a beloved brand in Israel, embarked on a bold mission to conquer the Australian market with their flagship store, VERDEM Luxury Skincare. Transitioning to a new continent brought a unique set of challenges, and Origani sought the expertise of Sweet Release Agency to ensure a triumphant launch.

 

Our Approach: Crafting a Success Story

 

1. Driving Customer Uptake

In just four months, we introduced a customer relationship and retention strategy, coupled with a captivating loyalty program. The result? An astounding 67% increase in customer uptake – an extraordinary achievement that set the stage for our partnership.

​

2. Boosting Productivity, Cutting Costs

We implemented and managed proven methods that streamlined operations, increasing productivity while reducing staffing and operational costs by a remarkable 57%. Efficiency became our middle name.

 

3. Elevating Revenue with an International Call Centre

Origani Skincare expanded its reach with an international call centre strategy. We meticulously hired and trained employees, leading to a remarkable 62% increase in revenue – a testament to our commitment to global success.

​

4. A Revenue Surge

Our end-to-end marketing and public relations strategies, campaigns, and projects propelled Origani Skincare to new heights. We achieved a remarkable 62% increase in revenue in Q1, followed by an astonishing 300% increase in Q2 – a monumental achievement for both our teams.

​

5. Designing Excellence

Every piece of marketing collateral, from sales materials to media, digital advertising, trade shows, and executive presentations, bore the Sweet Release Agency touch. Our creativity knew no bounds.

​

6. Flawless Project Management

With an eagle-eye focus on project management, we ensured timelines, budgets, and quality control were met. Our commitment to excellence was unwavering.